Trade Activation Manager

About the role

Ultimum Limited is a Nigerian based beverages manufacturer. The Trade Activation Manager will plan, execute and monitor trade marketing activities to boost brand visibility and sales within the assigned territory, coordinating with distributors, retailers and the sales team.

What you'll do

• Develop and implement territory specific trade activation plans and in store promotions
• Identify key accounts and retail outlets for activation activities
• Engage distributors and trade partners, provide training on product features and activation guidelines
• Oversee deployment of POS materials and ensure planogram and standards are followed
• Monitor and visit retail outlets to ensure execution and consistency across activations
• Analyze activation performance, prepare reports, and provide insights for improvement

What they're looking for

• Bachelor's degree in Marketing, Business Administration or related field
• 5+ years in trade marketing, sales or field marketing in FMCG
• Proven experience in a specific territory or regional market
• Strong relationship building, negotiation and organizational skills
• Proficiency in Microsoft Office and data analysis tools
• Willingness to travel extensively within the assigned territory

For applicants in Nigeria

• The listing is for applicants in Nigeria; it does not specify remote work only, so confirm if relocation or local presence is required
• Timezone expectations are not stated; confirm during interview
• Pay currency or range is not provided; confirm compensation details in local currency
• The listing does not mention visa or work authorization notes; confirm eligibility during interviews