Product and Services Marketing Manager

About the role

Mind Partners is an executive search firm partnering with Arkance to appoint a Partner Marketing Manager for the EMEA market. This role owns market insights, messaging, and cross functional GTM alignment to ensure offerings are market ready and compelling across Europe, the Middle East and Africa.

What you'll do

• Conduct in depth market analysis and competitive intelligence across the EMEA region
• Interview customers, build personas, and refine ICP based on feedback
• Define positioning and value propositions, translate features into benefits
• Shape offering packaging including bundles and pricing, and align teams on messaging
• Build and execute multichannel GTM plans with Services, Sales and Marketing
• Support sales enablement with tailored materials and campaigns

What they're looking for

• 2 to 5 years of SaaS product marketing experience
• Experience leading end to end positioning and GTM strategy
• Ability to tailor messaging to customer segments and personas
• Familiar with HubSpot, Canva, WordPress, NetSuite, Airtable, Miro, and collaboration tools
• Strong cross functional collaboration and internal communication skills
• Ability to define and monitor metrics to evolve GTM approaches

For applicants in Nigeria

• The listing does not state a timezone requirement or location constraint beyond remote; confirm before interviewing.
• Remote position with no explicit country restrictions for Nigeria; however the listing specifies EMEA focus; verify eligibility during process.
• Pay language mentions an attractive package of about £65K to £75K; currency noted as pounds sterling