Digital Marketing Specialist

About the role

ArchWell Health is a healthcare company focused on improving the lives of senior members through accessible clinics and a wellness-focused community. This role owns the management of digital marketing systems, assets, and data processes, supports campaigns, and contributes to reporting and QA to improve marketing performance.

What you'll do

• Manage marketing technology administration and data quality across platforms
• Build and maintain digital assets such as emails, workflows, landing pages, and forms
• Coordinate website content and data integrations for accurate information across systems
• Support campaign execution, audience segmentation, reporting, and operational activities
• Perform QA testing on website updates and user experiences before launch
• Provide insights from metrics to guide marketing and activity decisions

What they're looking for

• Understanding of digital marketing and marketing technology best practices
• Hands-on experience with marketing automation or email marketing platforms and related assets
• Familiarity with CRM systems and data flow across platforms
• Working knowledge of CMS, QA processes, analytics, and reporting tools
• Strong analytical skills and ability to translate data into recommendations
• Excellent communication and ability to collaborate with cross-functional teams

For applicants in Nigeria

• The listing states worldwide eligibility, so Nigeria is included as a potential location.
• The listing does not specify a timezone requirement; confirm during interview if important for you.
• It does not state whether the role is contractor or employee; confirm during interview.
• The listing does not provide pay currency or salary range; confirm during interview.
• No visa or additional work-authorization notes are provided; confirm eligibility during interview.